Entries Tagged as 'Google'

Google Announces Backlink Tool for Webmasters

February 9, 2007 // Drew Stauffer

Google has released a new feature in their Webmasters Central that allows you to see the backlinks to your site. Although this is a huge advancement to their console, Matt Cutts is quick to put things into perspective:

Do not assume just because you see a backlink that it’s carrying weight. I’m going to say that again: Do not assume just because you see a backlink that it’s carrying weight. Sometime in the next year, someone will say “But I saw an insert-link-fad-here backlink show up in Google’s backlink tool, so it must count. Right?” And then I’ll point them back here, where I say do not assume just because you see a backlink that it’s carrying weight.

This is a very nice feature that Google has added compared to their link: operator, which only gives you a sample of your backlinks. But why is Google still preventing us from seeing all of our backlinks? Yahoo’s Site Explorer still shows a much larger percentage of backlinks, but are they as legitimate?

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Google PageRank Update

January 29, 2007 // Drew Stauffer

I bought the Alibi domain name in 2002. Back then it was just a place for me to display my design school portfolio work. All the text was in images and the whole page was images. It wasn’t until 2004 that I really put any sort of effort into optimizing the site for anything. Once I started to really develop Alibi, everything else in my life started taking off. I started a company focusing on website design and development with a long time friend, John King. The last 18 months, Wildfire Productions has sprouted and kept us extremely busy. All of my time was devoted to Wildfire and once again, Alibi had to be put off to the side.

I’ve had some time the last few months and I decided that Alibi was going to be my main focus. I redesigned the site and re-wrote the content. This time around I focused on a specific niche instead of just random design and development. I put a little effort into implementing an effective viral marketing campaign, and now look at us…we have a PR4. The previous PR has gone from 1 to an occasional 2, but now it’s on!

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