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A few years back I wasn’t aware of these redesigning of logos on different occasions until one fine day I randomly opened my Google homepage and got to know its Halloween.

I was so fascinated with the creative Halloween logo design that out of sheer curiosity, I jumped onto Yahoo! at once to see if they have come up with something on this special occasion. When I visited Yahoo’s homepage, I found yet another highly creative animated logo waiting for me to relish the day.

To tell you honestly, from that day onwards, I have been in a habit of observing logo designs of various companies on all such occasions and enjoy the way they play with it according to the occasion. So let me share the ones I have come across by Google, Yahoo!, AOL, YouTube, ASK and Orkut! on different days and events.

Earth Day Logos

Earth day is celebrated all across the world on the 22nd of April every year. It is a day dedicated to inspire awareness and appreciation for the Earth’s environment. With respect to that, companies like Google, Yahoo!, AOL, ASK come up with creatively designed logos to display on their websites every year.

Google has been doing this since 2001, with their first Google doodle celebrating Earth day which looked like this:

Google Earth Day Logo

I was greatly amused to see how Google replaced the alphabet ‘O’ with ‘earth’ to depict this day very clearly. It was simple though and the fact that they stuck to their basic logo design and colors, yet it explained very well that its Earth day. Google doodles, are however, always static unlike other companies, who design flashy animated logos on such events and occasions.

In 2007, Google designed yet another logo for earth day, which too was very impactful:

2007 Google Earthday Logo

The above logo by Google on earth day depicted a melting iceberg. This logo was found to be the best amongst the two other logos created by Yahoo! and Ask.

Later on, in 2008, Denis Hwang , the doodler behind all those Google doodles created a very serene logo depicted Earth day.

Google Earth Day Logo

This logo by Google was indeed very refreshing and amazingly done. The serene environment created to form the best possible logo for earth day with rocks, greenery, waterfall, tortoise and mountains, all put together to craft this imaginative logo. I was literally fascinated and enthralled after seeing this logo.

Similarly, Yahoo! came up with a logo on Earth day which was different in a way that it wasn’t static, but animated. Yahoo! designed different logos customized for different countries for this day. The one shown right below is for Taiwan. Yahoo! customized the logo by incorporating ‘Earth day’ written in Taiwan’s own dialect. They created an Earth day environment by showing lamp, fan and earth etc. The concept however was very cool, they showed that it’s better to consume less energy and produce less heat to save the earth.

In 2007, Yahoo! also came up with a logo specially designed for earth day. In this logo, they converted their exclamation mark (!) into an energy saving light bulb which was powered by the windmill created with the letter ‘Y’. It was an attractive logo, yet Google took all the applause for its iceberg logo.

Yahoo Earth Day Logo

Later in 2008, Yahoo! designed an earth day logo which was animated and all green. This logo was very simple, yet it conveyed the message very clearly through its design concept.

Yahoo Logo

However, in the same year Ask also came up with a logo designed for earth day but it didn’t leave a strong impression since it wasn’t well designed and changed much according to the day.

Ask Logo

AOL too took part in this race of logo embellishing and came up with this:

AOL Logo

It was a good effort by AOL but can’t be compared with Google.

Halloween Logos

Halloween is a holiday celebrated on October 31. It has roots in the Celtic festival of Samhain and the Christian holy day of All Saints’ Day. It is largely a secular celebration, but some Christians and pagans have expressed strong feelings about its religious overtones.

Let’s start with Google, how in 2007, they came up with such a fascinating logo:

Google Halloween Logo

It was great to see such a beautifully designed logo; it had all the elements that could best possibly define Halloween.

Similarly, yahoo! in the same year designed an animated logo for that holiday with real skeletons haunted by made up spooky skeletons. It was really a good effort.

Yahoo Halloween Logo

In 2007, AOL designed a special Halloween logo by putting in a special Halloween pumpkin. Though, the entire logo wasn’t changed much.

AOL Halloween Logo

Father’s Day Logos

Father’s Day is a day honoring fathers, celebrated on various days in many places around the world. See how Google and Yahoo! celebrated it with sheer enthusiasm and zeal through their logos.

Google Fathers Day Logo
Yahoo Fathers Day Logo

Valentine’s Day Logos

According to Wikipedia, Valentine’s Day or Saint Valentine’s Day is a holiday celebrated on February 14 by many people throughout the world. In the English-speaking countries, it is the traditional day on which lovers express their love for each other by sending Valentine’s cards, presenting flowers, or offering confectionery.

Have a look at how Google, Yahoo!, Orkut, YouTube and AOL have designed their logos just to give it a Valentine touch.

Google Valentines Day Logo

In this one, Google simply embellished the logo with a bunch of roses and a ribbon with rose petals on it. The rest of the logo was as it is.

Yahoo Valentines Day Japan Logo

This Valentine logo was made by Yahoo! especially for its Japanese website with hearts, angel and lovers.

Orkut Valentines Day Logo

Orkut made a simple yet cute looking logo on Valentine’s. It changed the font type and the colors especially for this day with it’s ‘O’ converted to a heart with an arrow.

YouTube simply added a rose to its existing logo on Valentine’s Day.

YouTube Valentines Day Logo

AOL changed the color of its existing logo and added roses in it to give it a Valentine’s Day look.

AOL Valentines Day Logo

This was all from my side for now. However, I will definitely find more and share them with you. My point to share this with you is to let you know the importance of giving your logo the look according to special days, events and occasions in order to increase the visibility and the importance of it. As you have already see, internet giants like Google, Yahoo, AOL, so on and so forth had taken this initiative way back and now their logos are known for their creativity and uniqueness on different days. Let me know, how do you like the post and do share with us, the logo designs specially designed on different occasions. It would be great to see if you are a business owner and you have designed your logo especially on any occasion. Our comments section awaits your feedback.

This is guest post from Ben Johnson of Logoinn, custom logo design service provider based in UK.

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