Content Strategy and Typography

Recent Tweets

Last week was extremely busy, which is good, but it didn’t give me a lot time to post some of the cool links I’ve run across.

Content Strategy

Content strategy is such a huge part of any website and sadly it seems like it is often overlooked. Listening/watching to the live feed from A Event Apart Chicago conference going on this past week, much of the topics I caught were on content strategy.

Here’s a snippet from Kristina Halvorson’s Content First

Results from good content strategy: better user experience, greater brand consistency, new operational efficiencies, better risk management, improved SEO, more personalization and targeting.

Here's a summary of some of presentations at An Event Apart Chicago.

More posts on content strategy from around the web:


I enjoy reading about typography for the web. When I started designing websites it was all about Photoshop and how many bevels and glows I could put on everything. As the years have gone by, I’ve started to care more about search engine optimization which has in turn led my interests more towards content. With a greater appreciation for content strategy (see above) and formatting my evolution has guided me back to typography. It’s easy to throw some type on the page, but to make one font for the entire site look sexy is quite a different story.

Information Architects gave me an incredible amount of inspiration this week, everything from their design point of view to their method of business. The post that really caught my eye was Web Design is 95% Typography (not the real title, but you’ll have to read it to find out) as well as the follow up post, Reactions to 95% Typography.

If you don’t want to take the time to see how this font looks next to that font let TypeTester do it for you. Typetester is a great tool that allows you to look at a lot of different font variations on the fly and whenever I feel lazy with CSS I instantly visit that site.

Seen any other good links on content strategy or typography? Post them in the comments below.

Join the conversation 4 Comments

Commenting is not available in this section entry.

Look in the archives