Start with Local Search Engine Optimization

Whether you’re beginning a new SEO campaign or restructuring an existing strategy, you know that you have a long road ahead of you.

Starting with local search engine optimization can be a great way to give your site an initial performance boost while you build long-term results.

Organization + Exploration

Ever lose track of all the sites you like to read? Remember when you used to stumble onto new sites only to discover the perfect resource? The days of not having time to roam and losing urls like pennies are over. Now there’s Alltop.

Started by Guy Kawasaki, Will Mayall, and Kathryn Henkens, Alltop is an organized list of sites arranged by topic. Whether you’re looking for SEO, design, education, politics, sports, or even the twitterati, Alltop has it.

Doing What You Love

Most of the time client work isn’t going to be that exciting or glamorous. But every once in a while a client comes along that lets you have fun. Chris Cote, Editor In Chief of Transworld SURF magazine, decided he needed his own blog. Having worked with Wildfire partner John King at Transworld SURF, he knew who to contact when it came time.

From start to finish the project took about a month. Chris knew John’s work enough to just let him go. Design gets approved, I build out the blog, and we’re live. A truly extraordinarily easy process, and is born.

Who’s running your SEO firm?

Being employed by an agency and having my own SEO firm, I talk shop to a lot of individuals about SEO. Often, SEO is very new to people and I end up having to do a lot of talking. I certainly don’t mind though because I love what I do and I could talk about it all day long.

What I don’t understand is when clients want to rule the SERPs, seemingly want to know everything about SEO, hire you to do their optimization, and then they don’t want to implement the SEO that your firm suggests. It’s almost like they like the idea of SEO but not the actual work.

Home Sweet Home

After moving across the country last year, we set out on a mission to find a new house. We had lots of factors working against us: first time buyers in a new town on a strict time frame. Fortunately, we found a cool local real estate site that had more user-friendly and detailed features than your standard MLS.

The JournalHOMES website is a pretty handy little resource. In addition to your typical search tools, the site includes tons of tips and information:

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